Haribo Of America

About

HARIBO of America, Inc. brings the "Happy World of HARIBO" to consumers, offering a colorful and irresistible variety of candies with quality as their top priority, from ingredients to the iconic Goldbear. While their American operation focuses on the US market, Haribo is a globally recognized brand with over 1,000 products worldwide, making their candies a familiar and beloved treat for many diaspora communities. Known for fan favorites like Goldbears and Happy-Cola, Haribo provides a taste of childhood and tradition that resonates across cultures.

What we carry

• Gummy Candies: Goldbears, Twin Snakes, Starmix, Sour Goldbears, Happy-Cola, Z!NG Sour Streamers, Peaches, Watermelon, Z!NG Sour S’ghetti, Happy Cherries

Heritage & Philosophy

HARIBO emphasizes quality in all aspects of production, from ingredients to the final product, ensuring attention to detail goes into each candy. This commitment to excellence has contributed to their global recognition and widespread appeal.

What we love

• Global recognition and familiarity
• Wide variety of popular gummy candies
• Commitment to quality ingredients
• Iconic and beloved products

Regional roots

While Haribo Of America is based in the US, the global presence and popularity of HARIBO candies mean that many individuals from Balkan/Eastern European countries grew up with and have fond memories of their products. These familiar treats offer a taste of home and a connection to childhood for the diaspora in California.