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About

Va-Va Premium Foods is a cornerstone brand for many who grew up enjoying the rich flavors of Macedonian cuisine. While they have a foot in the United States, their heart is firmly planted in North Macedonia, bringing authentic Balkan tastes to tables across the diaspora. They are particularly known for their robust range of pickled vegetables and creamy vegetable spreads, offering a taste of home that is both comforting and vibrant. Shoppers trust Va-Va for consistent quality and traditional recipes that evoke cherished memories.

What we carry

  • Pickled Vegetables: Gherkins, mixed pickles, hot peppers, cabbage
  • Vegetable Spreads: Ajvar (roasted red pepper and eggplant spread), mild ajvar, spicy ajvar, pinđur (pepper and tomato spread)

Heritage & Philosophy

Va-Va Premium Foods is dedicated to preserving the rich culinary traditions of North Macedonia, focusing on time-honored recipes and quality ingredients. Their commitment to authentic taste ensures that each jar delivers a true Balkan experience.

What we love

  • Authentic Macedonian flavors
  • Wide range of traditional pickled vegetables
  • Beloved vegetable spreads like ajvar
  • Trusted by the Balkan diaspora

Regional roots

Va-Va Premium Foods represents the taste of home for many in the Balkan/Eastern European diaspora in California. Their ajvar and pickled goods are staples for family meals, holiday spreads, and everyday snacking, embodying the warmth and hospitality of Macedonian kitchens.

75 products

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Va-Va Hard Filled Candies Lemon & Orange, Macedonian 200g (7.1oz)

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Va-Va Hard Filled Candies Lemon and Orange are a 200g bag of individually wrapped hard-boiled candies with soft citrus-flavoured fillings from Va-V...

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Va-Va Hot Ajvar, Macedonian Vegetable Spread 520g (1.1lb)

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Spicy ajvar simmered slowly at home is a taste that carries straight back to a Macedonian family kitchen. Va-Va's Hot Ajvar, a homemade-style spicy...

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Va-Va Cannellini White Kidney Beans, Macedonian 907g (2lb)

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Va-Va Cannellini White Kidney Beans — Macedonian-sourced dried beans in the household sack. Plump white kidney beans in the Va-Va Premium Foods pan...

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Va-Va Hard-Filled Strawberry Candy, Serbian 200g (7oz)

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Va-Va Hard-Filled Strawberry Candy are hard candies with a chewy strawberry centre — the Serbian-format filled hard candy in the strawberry flavour...

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Va-Va Mild Ajvar Roasted Vegetable Spread, Macedonian Style 500g (1.1lb)

Only 5 left!

Ajvar spread thick on fresh bread is the taste of Balkan autumns, when the peppers came in and every family made a batch. This is Va-Va's Mild Ajva...

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Va-Va Roasted Garlic in Seasoned Sunflower Oil, Macedonian 480g (16.9oz)

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This is the jar of roasted garlic that sits by the stove in Macedonian kitchens, ready to spoon straight into whatever's cooking. Va-Va Premium Foo...

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Va-Va Hard Filled Candies, Cherry, Macedonian Candy 200g (7oz)

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Va-Va Hard Filled Candies in Cherry are a 200g bag of individually wrapped hard candies with a cherry-flavoured filling from Va-Va Premium Foods — ...

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Va-Va Tomato Peppers Stuffed with Cabbage, Macedonian Style 2.45kg (5.4lb)

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Va-Va Tomato Peppers Stuffed with Cabbage are a jar of peppers stuffed with fermented cabbage in brine from Va-Va Premium Foods — a Macedonian pres...

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Original price $23.29 - Original price $23.29
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Va-Va Mild Ajvar Roasted Red Pepper Spread, Macedonian Style 2.35kg (5.2lb)

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Va-Va Mild Ajvar is a 2.35kg catering-size jar of mild roasted red pepper relish from Va-Va Premium Foods — a Macedonian preserved-food brand — del...

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Va-Va Pickled Cauliflower, Macedonian Style 2.4kg (5.3lb)

Only 4 left!

A jar of pickled cauliflower and carrots on the table beside sarma, sharp with vinegar, is how winter preserves always looked growing up. This is V...

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Va-Va Green Tomato Pickles, Macedonian Style 2.42kg (5.3lb)

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A big jar of pickled green tomatoes is the kind of thing that gets passed around a Macedonian family table until it's gone. These Va-Va Green Tomat...

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Va-Va Sarma Posna Vegan Cabbage Rolls, Macedonian Style 980g (2.2lb)

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Va-Va Sarma Posna Vegan Cabbage Rolls are a jar of plant-based stuffed cabbage rolls in tomato sauce from Va-Va Premium Foods — a Macedonian preser...

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Va-Va Roasted Pepper, Macedonian Ajvar Spread 540g (1.2lb)

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Va-Va Roasted Pepper Macedonian Ajvar Spread is a jar of roasted red pepper relish from Va-Va Premium Foods — a Macedonian specialty food brand — i...

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Original price $6.59 - Original price $6.59
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Va-Va Red Cabbage Salad, Macedonian Pickled Vegetables 900g (2lb)

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A bowl of red cabbage salad next to the meat platter was the tangy cut-through every big family gathering needed. Va-Va Premium Foods makes this Me...

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Va-Va Cherry Peppers Mediterranean Hot Peppers, Macedonian 1.45kg (3.2lb)

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Macedonia's cherry pepper in Va-Va's family-size pour — small round red peppers, brined sweet-hot, jewel-bright in the jar. Crisp skin, juicy flesh...

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Va-Va Somborka & Carrots Pickled Macedonian Vegetables 2.4kg (5.3lb)

Only 5 left!

Macedonia's somborka-and-carrots from Va-Va — long red somborka peppers with carrot batons in a sharp vinegar brine. Snap-firm, sweet-pepper, brine...

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Va-Va Tomato Peppers Stuffed with Cabbage, Macedonian Style 1.65kg (3.6lb)

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Macedonia's tomato peppers stuffed with cabbage from Va-Va in the family-host jar — the sarma-cousin pour for the Christmas Eve table. Round sweet-...

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Va-Va Fig Extra Jam, Macedonian Fruit Spread 580g (20.5oz)

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Fig jam like this brings back the smell of the kitchen in late summer, figs simmering down into something sweet enough to spread thick on bread. Va...

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Va-Va Fresh Fig Fruit Preserve, Macedonian Style 900g (2lb)

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Fig preserve like this is what grandmothers make every fall when the fig tree is finally ready, cooked down into a spread thick enough to hold a sp...

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Va-Va Green Cocktail Pickled Vegetables, Macedonian Style 1.55kg (3.4lb)

Only 4 left!

Va-Va's green cocktail — Macedonia's gherkin-forward mixed pickle, all green peppers and small cucumbers in a sharp vinegar brine. Snap-firm, brine...

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Va-Va Malijano Roasted Eggplant Spread, Macedonian 540g (19oz)

Only 3 left!

Va-Va Malijano — Macedonia's eggplant-forward spread. Roasted eggplant carries the body, kapija pepper rides minority, oil finishes the gloss. Ajva...

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Va-Va Somoborka Fillets, Macedonian Pickled Vegetables 2.4kg (5.3lb)

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Va-Va's somborka fillets — Macedonia's long red somborka pepper sliced into ribbons, brined sharp, snap-firm. Bright vinegar, sweet-pepper undernea...

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Va-Va Premium Foods Red Beets 1550g (3.4lb)

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Pickled beets on the table are a quiet fixture of Balkan and Slavic meals, the deep red jar always within reach. This is Va-Va Premium Foods' Red B...

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Original price $18.69 - Original price $18.69
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Va-Va Cabbage Leaves, Macedonian Pickled 1.9kg (4.2lb)

in stock

Va-Va Cabbage Leaves are whole preserved sour cabbage leaves from Va-Va Premium Foods — the pliable, tangy brined cabbage leaves that the Macedonia...

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Original price $18.69 - Original price $18.69
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Vegetarian

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