Umberto

About

Prince Umberto is an award-winning Italian establishment, serving authentic Italian comfort food since 1976. Originating from Franklin Square, they are celebrated for their award-winning pizza and traditional Italian cuisine, including pasta and fresh seafood. While primarily a restaurant, their reputation for quality Italian culinary traditions suggests any associated products, like wine, would uphold the same commitment to heritage and taste, appealing to a diaspora seeking authentic European flavors.

What we carry

• Wine (from catalog)
• Pizza (Award-winning, signature square pizza)
• Pasta
• Fresh Seafood
• Salad

Heritage & Philosophy

Prince Umberto embodies a philosophy of keeping tradition alive, evident in their family-guarded sauce recipe and hand-rolled dough. They are dedicated to authentic Italian comfort and quality, not cutting corners in their culinary creations.

What we love

• Award-winning Italian tradition
• Authentic, home-cooked quality
• Commitment to family recipes and heritage

Regional roots

While Prince Umberto is an Italian brand, its emphasis on authentic, traditional European comfort food aligns with the broader appreciation for heritage brands within the Balkan/Eastern European diaspora in California. The shared value for quality, traditional ingredients, and family-guarded recipes makes it a recognizable and trusted choice for a diverse European clientele.