Doja

About

Doja Winery, nestled on the southern slopes of Mount Jastrebac in Serbia, is a leading ambassador of the indigenous Prokupac grape and a pioneer of modern Serbian winemaking. They meticulously hand-pick grapes from over 10 hectares of vineyards, transforming them into wines of exceptional purity and complexity. Doja is celebrated for reviving forgotten varieties and producing wines that are precise in expression and powerful in structure, earning them a place on prestigious wine lists across Europe. Their focus on authentic Serbian terroir, exemplified by their benchmark Prokupac, makes them a significant brand for the Balkan diaspora seeking a taste of their heritage and world-class quality.

What we carry

• White Wines (e.g., Tamjanika, Chardonnay, Chardonnay & Pinot Grigio)
• Red Wines (e.g., Prokupac, Cabernet Sauvignon, Merlot, Merlot & Cabernet Sauvignon)
• Rosé Wine (e.g., Rose)
• Premium "BREG" Wines (e.g., BREG Cabernet Sauvignon, BREG Prokupac, BREG Merlot)

Heritage & Philosophy

Doja Winery is guided by a profound respect for the soil and a belief that Serbian land, climate, and tradition can produce wines of global significance. They combine modern technology in their state-of-the-art 2021 winery with artisanal craftsmanship, focusing on indigenous grape varieties like Prokupac and Tamjanika.

What we love

• Pioneer of modern Serbian winemaking
• Ambassador of indigenous Serbian grape varieties (Prokupac, Tamjanika)
• Award-winning wines featured in prestigious European restaurants
• Commitment to Serbian terroir and traditional craftsmanship with modern excellence

Regional roots

Doja Winery matters to the Balkan/Eastern European diaspora in CA because it represents the revival and global recognition of Serbian winemaking, particularly through its championing of indigenous grape varieties like Prokupac. It offers a tangible connection to Serbian culture and a proud example of the region's culinary excellence.