Haitoglou Bros S.A.
Featured from Haitoglou Bros S.A.
Haitoglou Bros S.A. Haitoglou Sesame Snack Bar 100 g$3.99About
Haitoglou Bros S.A., also known as Haitoglou Family Foods, began in 1924 as a small family business founded by refugees from Asia Minor in Thessaloniki, Greece. They brought with them a secret recipe for halva, a popular sesame seed-based confection. Over decades, the company grew from a local favorite to Europe's largest sesame processor, exporting a wide range of products to over 50 countries. Their "Macedonian Halva" is particularly renowned, and they've since expanded to include products like Chocolate Coated Halva.
What we carry
- Halva (sesame seed-based confection)
- Chocolate Coated Halva
- Other sesame products (likely including tahini, though not explicitly stated in provided text)
- Chocolate (as per catalog data, likely a chocolate-coated halva variation)
Heritage & Philosophy
Haitoglou Bros S.A. is a deeply rooted family business, established by refugees who carried a strong tradition and recipe. Despite growing into a major industrial operation, the company retains its family character and commitment to the local community, as evidenced by their donation for a nursery school. Their philosophy emphasizes premium, healthy, and tasteful confectionery rooted in their original halva recipe.
What we love
- Europe's largest sesame processor
- Over a century of family tradition and expertise (founded 1924)
- Iconic "Macedonian Halva"
- Commitment to quality and healthy confectionery
Regional roots
Haitoglou Bros S.A. is a highly trusted and nostalgic brand for the Balkan/Eastern European diaspora, particularly those with Greek heritage. Their halva is considered a staple in Greek households, and its long history makes it a taste of home and a symbol of traditional Greek confectionery.
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