{"title":"Vega","description":"\u003ch2\u003eAbout\u003c\/h2\u003e\n\u003cp\u003eVega is a name that instantly resonates with Serbians, known for its foundational role in traditional Balkan baking. For over forty years, this Serbian brand has been a trusted presence in kitchens, ensuring authentic flavors and textures for generations of bakers. Their baking mixes and flours are celebrated for their consistent quality, making everything from savory gibanica to sweet strudels achievable with ease and delicious results. For the diaspora in California, Vega means bringing a piece of home right into their own kitchens.\u003c\/p\u003e\n\u003ch2\u003eWhat we carry\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eBaking Mixes:\u003c\/strong\u003e Various pre-portioned and blended mixes for popular Balkan pastries and breads.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFlour:\u003c\/strong\u003e High-quality wheat flours, suitable for traditional recipes and general baking.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHeritage \u0026amp; Philosophy\u003c\/h2\u003e\n\u003cp\u003eVega embodies a commitment to the enduring craft of Serbian home baking, focusing on quality ingredients that uphold regional culinary traditions. Their products are designed to simplify classic recipes without compromising on authenticity.\u003c\/p\u003e\n\u003ch2\u003eWhat we love\u003c\/h2\u003e\n\u003cul\u003e\n  \u003cli\u003eTrusted Serbian brand for authentic baking\u003c\/li\u003e\n  \u003cli\u003eConvenient and reliable for traditional recipes\u003c\/li\u003e\n  \u003cli\u003eVegan and Vegetarian friendly options\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eRegional roots\u003c\/h2\u003e\n\u003cp\u003eVega products are a staple in Serbian households, essential for preparing traditional pastries, breads, and desserts that evoke childhood memories and family gatherings. For the diaspora, using Vega means maintaining a tangible link to their heritage and sharing beloved flavors with new generations.\u003c\/p\u003e","products":[{"product_id":"vega-ovseno-integralno-brasno-500-g-8600102433670","title":"Vega Whole Grain Oat Flour, Serbian 500g (1.1lb)","description":"\u003cp\u003e\u003cstrong\u003eCreate wholesome and hearty baked goods with Vega Whole Grain Oat Flour.\u003c\/strong\u003e This finely milled flour is perfect for adding a nutritious boost to your morning pancakes or homemade bread. Use it to make delightful, healthier versions of your favorite recipes.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48252768551140,"sku":"BAK-VEGA-500G","price":5.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433670.jpg?v=1778808652"},{"product_id":"vega-heljdino-integralno-brasno-500-g-8600102433137","title":"Vega Heljdino Integralno Buckwheat Flour, Serbian 500g (1.1lb)","description":"\u003cp\u003e\u003cstrong\u003eElevate your baking with this robust buckwheat flour, perfect for traditional European recipes.\u003c\/strong\u003e It adds a distinct nutty flavor and hearty texture to specialty breads, pancakes, or traditional savoury dishes. A versatile flour for authentic creations.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48252789293284,"sku":"BAK-VEGA-500G","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433137.jpg?v=1778808617"},{"product_id":"vega-whole-grain-white-corn-flour-1-kg-8600102433045","title":"Vega Whole Grain White Corn Flour, Serbian 1kg (2.2lb)","description":"\u003cp\u003e\u003cstrong\u003eVega Whole Grain White Corn Flour is essential for traditional baking, adding a distinct texture and flavor.\u003c\/strong\u003e Use it to make authentic proja, a savory corn bread, or enrich your bread recipes for a rustic touch. A must-have for classic European baking.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48254874681572,"sku":"BAK-VEGA-1KG","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433045_48c63bea-a399-485c-8c2b-3608a2780098.jpg?v=1771355485"},{"product_id":"vega-chocolate-pudding-mix-40-g-8600102433144","title":"Vega Chocolate Pudding Mix, Serbian Baking Mix 40g (1.4oz)","description":"\u003cp\u003e\u003cstrong\u003eVega Chocolate Pudding Mix creates a smooth, creamy dessert that’s effortlessly delicious.\u003c\/strong\u003e Simply prepare with milk for a quick sweet treat your whole family will love. It’s perfect on its own or layered with biscuits for a delightful trifle.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48254878056676,"sku":"BAK-VEGA-40G","price":1.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433144_6fc8be5c-4dcd-4c44-a8f5-3ff8092b3c90.jpg?v=1771355484"},{"product_id":"vega-razeno-integralno-brasno-500-g-8600102433977","title":"Vega Whole Rye Flour, Serbian Heritage 500g (1.1lb)","description":"\u003cp\u003e\u003cstrong\u003eBake authentic, rustic goodness with Vega Razeno Integralno Brasno.\u003c\/strong\u003e This wholesome rye flour is the secret to crafting hearty, flavorful homemade breads that tell a story of tradition. Its distinctive character will elevate your baking and bring true Balkan tastes to your kitchen.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48267462377700,"sku":"BAK-VEGA-500G","price":5.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433977.jpg?v=1778804935"},{"product_id":"vega-whole-wheat-flour-1000-g-8600102433380","title":"Vega Whole Wheat Flour, Serbian 1kg (2.2lb)","description":"\u003cp\u003e\u003cstrong\u003eVega Whole Wheat Flour is perfect for baking rustic, hearty breads and pastries with a wholesome texture.\u003c\/strong\u003e Use it to create your favorite homemade kiflice or a satisfying, fiber-rich loaf of bread. It’s a versatile flour for all your traditional baking needs.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48267616813284,"sku":"BAK-VEGA-1000G","price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433380.jpg?v=1778804745"},{"product_id":"vega-blue-poppy-seeds-8600102433342","title":"Vega Blue Poppy Seeds, Serbian Baking Ingredient 200g (7oz)","description":"\u003cp\u003e\u003cstrong\u003eThese fine poppy seeds are ideal for baking delicious pastries and cakes.\u003c\/strong\u003e Perfect for adding a rich, nutty flavor and a delightful texture to your favorite baked goods. Enhance your sweet and savory creations with these versatile poppy seeds.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48891249983716,"sku":"SWS-VEGA-BLUE-200G","price":5.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433342.jpg?v=1778557848"},{"product_id":"vega-vanilla-sugar-8600102433052","title":"Vega Vanilla Sugar, Serbian Baking Ingredient 10g (0.4oz)","description":"\u003cp\u003e\u003cstrong\u003eVega Vanilla Sugar — the Serbian household vanilla-sweet packet.\u003c\/strong\u003e Pre-flavored vanilla sugar in the Vega Serbian-pantry pour — the single-packet baking lift the Belgrade kitchen folds into the Slava-cake batter, the vanilice dough, the whipped-cream finish. Fold into a krempita custard, dust over a finished torta layer, stir into the dough for vanilice cookies with walnut, or whisk into chilled cream for the Sunday cake topping the diaspora household has set for generations.\u003c\/p\u003e","brand":"Vega","offers":[{"title":"Default Title","offer_id":48891250245860,"sku":"BAK-VEGA-VANI-10G","price":0.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0777\/4093\/3348\/files\/8600102433052.jpg?v=1778557835"}],"url":"https:\/\/hamiltoneuromarkets.com\/collections\/vega.oembed","provider":"Hamilton Euromarket","version":"1.0","type":"link"}